The “typical” customer journey doesn’t exist. We can help.
The biggest priority for any online retailer is to provide a good customer journey. Good websites are designed to take shoppers from a landing page, through the discovery process, all the way to a successful and pain-free checkout. The Virtual Shopping Assistant from Envolve Tech can be a very important part of that “discovery process.” […]
To survive and thrive, eCommerce sites must compete on customer service
When I was a kid there was nothing more normal than shopping in a big department store. In one place you could buy a bedspread, a new washing machine, a toaster, and a new suit. Each department was stocked with high quality brands, and often there was a member of staff with decades of experience […]
The online shopping surge is here to stay – now we have the proof!
Headlines for the UK’s in-store retailers have been pretty shocking in recent weeks: After 242 years, Debenhams’ 118 high street stores have shut for good. Over 300 Topshop, Topman, and Miss Selfridge stores will soon disappear. 214 Dorothy Perkins, Wallis and Burton shops owned by the Arcadia group are closing These brands will not be […]
42% of online shoppers struggle to find what they want
According to a recent survey of 4,000 online shoppers, finding the product was too difficult for a shocking 42% of respondents. The survey, which was commissioned by consulting firm Contentsquare, also found that only 15% of respondents were happy overall with online customer experience. Improving customer experience has long been seen as a key goal […]
Another lockdown may be on its way – are you ready?
Is a second national lockdown coming to the UK? According to some medical experts, the dreaded “second wave” of COVID-19 cases has already arrived. How the government will react is hard to predict, but earlier this week, a health minister said national lockdown restrictions could be in place within a few weeks. Is your website […]
Are you ready for Black Friday 2020?
There are two huge trends set to shape Black Friday 2020: shoppers will shift most of their purchases online, and Black Friday sales will start earlier than ever this year In other words, online retailers should be ready for massive spikes in traffic at any time. Jumps in traffic will also mean more product questionsions […]
How retailers should respond to #CantComplain
In early July, the BBC 1 television programme Watchdog launched its #CantComplain investigation, highlighting how companies across Britain are simply not responding to customer enquiries. Three weeks later, the consumer outrage that sparked the initial investigation is only growing stronger. Many retailers around the world are struggling with surges in customer enquiries, as more shopping […]